Unlock your full earning potential with MagicBid

MagicBid uses new age technology to enhancing profits with AI-driven strategies. Our all-in-one growth services optimizes app and web paths for global success.

App Monetization

Web Monetization

CTV Monetization

Why choose us

Empowering Publishers with MagicBid has a unique origin story. MagicBid understands the lack of ad monetization platforms that prioritize publishers’ needs. It is basically used by app and web publishers for internal ad mediation. In 2020, we started as an ad exchange reseller with a cumulative experience of 25+ years in the ad tech industry.

There are many reasons to choose MagicSheild

Traffic quality is central to all your business goals. Ad Fraud and Invalid traffic will never stop, and the only realistic way to get good traffic is a result of accurate verification, fast action, transparent reporting and being financially accessible. MagicSheild lends this power to you in real time. A comparison with other fraud detection tools is a great idea to understand the value we deliver.

Magic of Filters

More than 130+ filters tracking down IVT as per MRC guidelines

Proprietary Intelligence

A self learning system which gets more intelligent with every scan

Last Mile Integrations

From Javascript monitoring tags to deep integration APIs, we have it all

Flexible System

Switch on & Switch Off Filters for a per advertiser or per affiliate basis

Real time Reporting

Reporting and Insights delivered in real time as the traffic is scanned

Best Customer Support

We have an amazing support team with an NPS of 9. Our customers vouch for it.

Magic Shield

Publishers Challenges

How do we help

Traffic Filters





How we do

Marvelous Solution


One Simple SDK Integration

Kick-starting your ad monetization engine is super easy. One single SDK is all you need for unlimited ad revenue potential.

200+ Top Ad Demand Sources

Open your apps to reach quality ads by connecting with 200+ global ad demand partners, allowing them to compete in real time for your valuable ad inventory simultaneously.

In-app Bidding Technology

We use the industry’s cutting-edge latest in-app bidding revenue optimization algorithm topped with AIML technologies to ensure you achieve the highest ad revenue possible.

Impressive Fill Rates

Don’t worry about low fill rates anymore with over 200+ ad demand sources competing for your ad impression, we ensure 90%+ fill rate delivery.

Zero Latency and Battery Drain

By conducting ad auctions and deliveries on the server side, your apps and ads can operate with enhanced seamlessness and efficiency.

Waterfall Mediation Priority

Complete control to prioritize best ad networks in our AIML based in-app bidding and mediation, ensuring top priority.


Information Magicbid Services


App Monitization

In the fastest world of mobile app development, finding effective ways to generate revenue is paramount to the success and sustainability of any app. MagicBid offers cutting-edge solutions to maximize your mobile app monetization potential.

Web Monetization Experts aggregates and learns various exchanges performance data, offer flexible monetization solutions to help web and app publishers to earn more without giving up control.

CTV Monetization

Learn how to boost your revenue by seamlessly integrating video ads into your CTV platform. Start optimizing your CTV monetization strategy today with MagicBid.


Still have a question? Contact Us

Attack Protection

Privacy and Fraud Protection

Our ad mediation platform is up-to-date with the current standards in privacy and fraud protection and regulations so you can simply focus on your app.

IAB Standards Compliant
Web Designer
Web Designer

Client Testimonials

Premium Advertising

Header Bidding


30+ DPS & SSPs

Google Open Bidding

15% Directly Sold

PG Deals

Trusted by these amazing companies


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Our Support

Some Questions And Their Answers

Mobile ad mediation is a process that allows publishers to optimize their ad inventory and manage multiple ad networks on a single platform. So, ad mediation tools act as a mediator between publishers and ad networks. They aid a publisher in maximizing their revenue by leveraging competition between different ad networks.

MagicBid provides the best ad mediation platform for multiple ad networks through a single SDK to help publishers increase CPMs, fill rates, and efficiency.

A number of ad networks are accessible to publishers via ad mediation platforms. The available advertising inventory is then bid on by advertisers. In the end, the ad mediation platforms choose the advertiser with the best chance of earning maximum returns. The ad mediation systems finally select the advertiser with the best potential to produce the most money or the highest bidder.

Publishers rate various ad networks based on whether one can fill their available inventory. The platform uses multiple ad networks in the bidding system to fulfill the ad inventory and sends the ad request to another ad network if the top priority is unable to fulfill the request. This cycle continues until all ad requests are successfully managed.

The main objective of ad mediation and mediation platforms is to increase ad revenue for publishers. The platforms establish multiple ad networks via a single integration, and then perform ad mediation with the data generated from each network, filling up an ad inventory with the highest e-CPM possible. 

In Ad Mediation platforms, the process of selling ad inventory is executed via two distinct methods: waterfall bidding or in-app header bidding.

In Waterfall Bidding, multiple ad networks are prioritized and ordered based on their gross ad revenue. In a nutshell, you make a request to fill an ad slot through an ad mediation platform. Once the ad is filled, it moves on to the next ad network in queue.

On the other hand, the header bidding method uses real-time bidding (RTB) to allow many advertisers to compete for a single ad slot. The mediation platform chooses the highest-spending advertisers so that publishers can sell their inventory at the highest price. The highest bidder pays $0.01 more than the second-highest bidder for the ad spot.

Each advertiser has access to hundreds of ad exchanges and may choose how much to bid on available ad inventory, making audience targeting more affordable for them.

The Ecosystem of ad mediation features a number of platforms, each of which provides a wide range of bidding options, powerful reporting capabilities, and seamless interfaces. The five most popular ad mediation platforms today are AdMob by Google, ironSource, Magicbid, and Applovin Max. These platforms stand out as some of the most well-liked options for publishers trying to maximize ad revenue and successfully connect with their target audience.

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